SPA Management

The Essential Tools for Effective Spa Management

Great Spa managers are not born…THEY ARE TRAINED!

 

Education is paramount to stand out in today’s tough competition. The Spa manager is the ship’s captain. His or her leadership style will determine whether the Spa succeeds or fails. It is not sufficient to have knowledge of treatments and to be “nice to people,” although you cannot be a good Spa manager without both. A Spa manager must be knowledgeable about Spa-specific finance, relevant KPIs, marketing and public relations, human resources and leadership, operations fundamentals, and customer service, as well as knowledge of relevant reports and standard operating procedures.

 

Spa companies face a fundamental challenge in their management workforce: they simply cannot find enough people with the necessary skills to fill management-level positions. In a survey conducted for this study, 95 percent of Spa industry leaders stated that they are currently having difficulty hiring Spa managers/directors with the right combination of qualifications and experience. The most common deficiency among today’s Spa managers/directors is a lack of hard skills in business and management. Hard skills; strategic planning, marketing and public relations, revenue management, and finance.

 

Life Wellness brings you the most comprehensive “real life” Spa management learning experience in Diploma in Spa Management course. Our lecturers are made of leading Spa & Wellness industry experts and seasoned educators.

CONTENT

 

  • Sales & Marketing
  • Finance
  • Leadership
  • Operational Excellence
  • Human Resources
  • Business plan

 

SALES AND MARKETING

 

If you have the best spa in the world, and nobody knows about it… Marketing and PR is crucial for success. In this module you will learn:

  • Introduction to Spa Industry
  • Marketing fundamentals
  • Marketing analysis
  • Public relation and promotion
  • Social media
  • Retail management
  • Marketing plan

 

FINANCE

 

Finances is something that many spa manager feel uncomfortable about, this module will make you comfortable in an easy and understandable way. In this module you will learn:

  • Finance fundamentals
  • Key Performance indicators
  • Effective Scheduling
  • Revenue management fundamentals
  • Profit & loss statement and monthly reports

 

 

LEADERSHIP

 

You know the direction, but now you have to get the entire team to work together in order to get there. How do you do that? In this module you will learn:

  • Leadership fundamentals
  • Strategic planning
  • Conflict handling and Problem solving
  • Communication

 

OPERATIONAL EXCELLENCE

 

Service quality is crucial for success and we structure this module into some important and diverse areas. In this module you will learn:

 

  • Operations fundamentals
  • Customer Service
  • Health and safety procedures
  • Concept and menu
  • Routines and standards

 

 

HUMAN RESOURCES

 

HR is about your main and most important resource: your staff. In this module you will learn:

  • HR fundamentals
  • Induction and new staff onboarding
  • Contract and job description
  • HR manual

 

 

BUSINESS PLAN 

 

The business plan is the foundation that will give you a clear understanding of where you are, where you want to go and how to do it. In this module you will learn:

  • Business plan fundamentals
  • Business plan

 

EXAMINATION

The Diploma in Spa Management exam consists of assignments and case studies.

 

GRADING OF THE QUALIFICATION

The overall qualification is graded:

Pass – 60% – 74%

Merit – 75% – 89%

Distinction – 90%-100%

The collective mark forms by assignments and case studies.

 

CERTIFICATION & ACCREDITATION

Diploma in Spa Management

Accredited by International Practitioners of Holistic Medicine, UK

COURSE LENGTH:
5 Weeks
DAY:
Once a week
TIME:
10:00am-4:00pm
COURSE FEE & TRAINING OPTIONS:

Zoom online Rs.65,000

In-person classroom Rs.85,000

FAQ

Q : Who can attend?

  • Spa Owners, Managers, and Directors, who would love to learn a new perspective on active management.
  • Spa supervisors, Spa Therapists or Receptionists Attendants, who seek development.
  • Fitness Instructors/Personal trainers who want to manage the fitness or spa facilities.
  • People in the health and wellness industry who want a kick-start a career in the Spa & Wellnessindustry.
  • Newcomers to the industry who want knowledge to explore and gain insight.

Q : What are the objectives of the courses?

  • The objective of the courses is to instill the right skills with all regards to business and planning within the participants. The skill set learned would suffice in helping to open a spa, clarify the duty of the spa manager and how to effectively run the spa, and also position the spa for future growth.
  •  To help in you developing an accurate strategic planning skill needed to help you design your business model and marketing plan based on the industry analysis and target market research, as well as proper branding and marketing of your spa.
  • Learn how to develop an integrated service culture that supports profitability, use the skill of effective HR strategy to manage and sustain your team,retaining them and gaining their trust at the same time.
  • We focus on the practical sessions to help you learn the right things to be implemented as you learn.
  • Diploma in Spa Management course will significantly increase your career opportunities and earning potentials.

Q : Who are the instructors?

The entire instructing team is made up of internationally qualified Spa and Wellness experts and seasoned Spa educators.

Q : Examinations?

Diploma in Spa Management exam consists of assignments and case studies.

Q : Certification & Accreditation ?

After completing the course, you will be awarded a Diploma in Spa Management accredited by International Practitioners of Holistic Medicine, UK.

Q : Why choose Life Wellness for Spa Management?

Over the years, we have gained much grounds and gathered a lot of experience, and we want to share from our wealth of knowledge and help impact spa managers positively to become more confident and gather better skills to cover up for non-educated spa managers. Our course is market-oriented, and the proof is in how we keep updating it each year.

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