The Essential Tools for Effective Spa Management
Great Spa managers are not born…THEY ARE TRAINED!
Education is the distinguishing factor in the ever-rising competition today. The decisions one makes can make or mar the spa. Knowledge about treatment and being able to handle different people will not suffice even though it is not possible for you to be a good spa manager without that. A right spa manager knows further details such as spa specific finance, relevant KPIs, marketing and PR, HR and leadership, operations fundamentals, customer service as well as knowing which the related reports and SOPs are.
Hiring spa managers with the right skill set has become a significant challenge on the spa and wellness industry as many of the individuals available for the job is either not qualified or not having the necessary experience. According to research and survey, 95% of the spa leaders across the world are having a challenge of finding the right managers for the job, people with both the experience and qualification. Hard skills in business and management such as strategic planning, Marketing, and PR, Revenue management and finance are the essential missing in the persons that apply to become spa managers.
Life Wellness brings to you the most comprehensive “real life” spa management in Spa Management course. Our lecturers are made of high-class experts who have the necessary experience, as well as experienced spa educators.
- Sales & Marketing
- Operational Excellence
- Human Resources
- Business plan
SALES AND MARKETING
If you have the most fabulous spa in the world and no one has heard about it, it’s as good as non-existent.
This is where marketing and PR come in to create a successful spa; you will learn this in this course.
- Introduction to Spa Industry
- Marketing fundamentals
- Marketing analysis
- Public relation and promotion
- Social media
- Retail management
- Marketing plan
Many spa managers are afraid to talk about finance, but in this module, we will explain in details what it is all about.
- Finance fundamentals
- Key Performance indicators
- Effective Scheduling
- Revenue management fundamentals
- Profit & loss statement and monthly reports
In this module, you will learn how to pull the whole of your team to walk in the right direction you have found out for the spa.
- Leadership fundamentals
- Strategic planning
- Conflict handling and Problem solving
The quality of service presented to your customers is essential, so we would be helping you understand that in this module.
- Operations fundamentals
- Customer Service
- Health and safety procedures
- Concept and menu
- Routines and standards
HR is the most crucial skill as it affects a significant part of your spa, which is your staffs. In this module, we will teach you all about it.
- HR fundamentals
- Induction and new staff onboarding
- Contract and job description
- HR manual
Consider it a blueprint giving you the skeleton of all your operations, from where you are, where you are set to reach, how it should be done, and a whole lot of other things. These are the things you will learn in this module.
- Business plan fundamentals
- Business plan